On-Site Conversion with Online Smarts

Boost physical store revenue and performance with ecommerce-derived insights

delivers the 'why' behind data

By understanding demonstrated customer cues, know how to align with their needs, and take those learnings to the next round.

Exponential Understanding

Gain unprecedented visibility into customer actions (or inaction) within your stores by uncovering the subtleties that surveys and sales data miss.

Respond to customer Shifts in Real Time

Stay ahead of evolving customer expectations and conduct targeted A/B tests across your store network with ease.

Zero Dependence on Customer Identity

Our insights don’t rely on who the customers are. Instead, we focus on actions that can be taken to exceed expectations without disrupting their in-store experience.

Recommendations for both existing and New

Move beyond data overload to focused, high-impact and timely implementation strategies for both existing and new locations.

Some Unbelievably Powerful Use Cases

Back-engineer the in-store experience from your desired business outcomes.
Complement existing knowledge with AI-powered data.

"What's the optimal size and SKUs density for the new flagship to achieve target monthly revenue from first-time visits?"

Actionable Insights For These Teams:
Commercial
Operations
Real Estate & Store Dev
Finance

"Where and how could we set up the hero display wall in this store differently to maximise customer acquisition during peak seasons?"

Actionable Insights For These Teams:
Commercial
Operations
Visual Merchandising

"How many staff can we allocate for highest customer engagement on Mondays between 2-4pm?"

Actionable Insights For These Teams:
Operations
Retail Excellence

iterate cross-functionally, quickly

CAPEX and OPEX-savings to keep iterating in existing stores, or in planning new ones.

Metrics that matter

Uncover correlations between customer behaviour (like retention) and context (like display density) across your entire network of physical stores.

adjust, observe, repeat

Identify and address gaps in the customer experience journey. Test new products or display strategies at specific locations and times, gaining insights to make decisions across commercial, operations, merchandising, product, marketing, and real estate teams.

optimise the next

Optimise forecasts and resource allocations by understanding how factors like staff count and back-of-house size impact real-world customer engagement and satisfaction.

What retail Executives Say

"LILAX gets how far retail has evolved - from transactional to experiential."

CCO, $18B global beauty brand

"...These metrics afford us a rare view on store productivity while meeting customer demands."

SVP Ops, $4B global accessories brand

"This tells business where marketing initiatives show up in physical store conversion."

GM, $1.1B omni-channel lifestyle brand

aligned with your objectives

AI That Speaks Your Language

Our predictive models are trained to meet the needs of your business. Whether it's marketing, operations, visual merchandising, real estate, finance, or commercial functions, our metrics align with yours.

Uncompromising Security

Our platform uses advanced encryption, enforces single points of access, and operates within segregated environments and top-tier data centres, ensuring data protection at every level.

Break Down Silos, Build Up Results

Unite teams across your entire organisation in data-driven decision making with a single, easy-to-use platform for in-store performance.

Crafted by Industry Experts

Our platform is shaped by a panel of retail executives, behavioural scientists, and AI innovators, bringing deep insights from global luxury operations directly to your fingertips.

We're Ready to Get You Results